Kaizen Athletic Performance

Kaizen Athletic Performance is the work of Kameron McVittie—a lifelong strength athlete, accomplished competitor, and coach dedicated to helping athletes reach their highest physical potential through intelligent, disciplined preparation.

Kameron’s athletic background spans multiple disciplines and decades of competitive experience. He played soccer at a high level for over a decade before transitioning to competitive powerlifting, where he established himself among the strongest athletes in the 275 lb weight class. He achieved an elite all-time total of 1,829 lbs, including a 705.4 lb squat, 462.9 lb bench press, and 661.4 lb deadlift—numbers that place him firmly at the top tier of the sport.

Today, Kameron is a dedicated Brazilian Jiu-Jitsu and submission grappling athlete and coach. He is a 2x IBJJF No-Gi World Champion, 2x IBJJF Pan American No-Gi Champion, and 12x IBJJF Open No-Gi Champion. He holds the rank of brown belt under David Garmo at Assembly Jiu Jitsu, where he teaches regularly and continues to compete at a high level.

Through Kaizen Athletic Performance, Kameron provides custom strength, conditioning, and nutrition coaching for athletes of all backgrounds, with a specialization in grappling and combat sports. His client base includes professional MMA fighters, jiu-jitsu world champions, and athletes of all ages—from children to seasoned competitors—each supported with the same commitment to long-term development and performance.

Kameron’s coaching philosophy is grounded in proven methodology, real-world experience, and a deep respect for the demands of sport. Every program is designed with intent, precision, and the goal of building athletes who are not only stronger, but more durable and capable over time.

Mission & Vision

At Kaizen Athletic Performance, our mission and vision are rooted in the principle of kaizen—continuous improvement. We exist to empower combat sport athletes through elite, science-based strength and conditioning that enhances performance, builds resilience, and unlocks peak physical potential.

We deliver individualized training systems designed around the unique physical demands of combat sports, with a focus on developing strength, power, speed, endurance, and durability. Through precise programming and proven methodology, we help athletes progress with purpose—raising the standard of preparation from the gym to the mat, cage, or ring.

Our vision is to help shape a future where strength and conditioning in combat sports rivals that of other professional sports, setting a new benchmark for athletic development and redefining what’s possible in performance, longevity, and resilience.